Toyota's high-end Century luxury cars are poised to enter the global market, signaling the car giant's ambition to vie with esteemed brands such as Rolls-Royce and Bentley.
Toyota's Century Brand Set to Go Global
Toyota's Century brand, known for its luxury cars and SUVs, is set to take on global heavyweights such as Bentley and Rolls Royce. According to reports, Century is soon to be established as Toyota's independent top-tier range of luxury models. Not only will it be expanded beyond Japan, but it will also cater to a much larger global market.
Turning Century into a Global Brand
As per reports, Century is proposed to be positioned above Lexus, Toyota's well-known luxury brand. The Century range aims to signify the epitome of luxury, technology and exclusivity by the Japanese auto giant, according to an insider source quoted in a Forbes report. The new range is set to rival top luxury car brands such as Bentley, Rolls-Royce, and Mercedes-Maybach. At the recent Tokyo Auto Salon, Toyota showcased its one-of-a-kind, sporty GRMN Century SUV. Additionally, to support the brand's global expansion, the automaker has recently filed for trademark protection for the Century brand name in several countries outside Japan. Since 1967, Toyota has been offering the Century, a premium luxury sedan geared towards a niche consumer base and state leaders, exclusively in Japan. Recently, Toyota added the Century SUV to its main product line-up. The Century range, only available in Japan until now, is constructed as right-hand-drive vehicles exclusively.
Century SUV with Toyota, Lexus Model Components
The Century luxury SUV is constructed on Toyota's GA-K platform, shared with the Toyota Grand Highlander and Lexus TX SUVs sold in North America. The SUV also utilizes a petrol-hybrid powertrain common to other Toyota and Lexus models. The Century SUV is powered by a 3.5-litre turbo V6 petrol engine, paired with an electric motor and a lithium-ion battery to produce a combined 406hp.
Left-Hand Drive Century showcased in Guanghzou last year
Toyota revealed a left-hand-drive version of the Century SUV at the Guangzhou motor show the previous year, intended for the Chinese market.
The company had manufactured a limited quantity of the Century sedan in left-hand-drive configuration back in 1998. However, production was halted after only 100 units, which has resulted in these vehicles becoming collector's items in the global used car market today.
Toyota assembles the Century sedan in its Motomachi plant and limits production to 50 units per month. The Century SUV is manufactured at the Tahara plant in Japan.
Volkswagen is considering reviving the Polo brand in India, potentially introducing it in a new body style, such as a sub-4-meter SUV. This move aims to leverage the Polo's strong brand recognition among Indian enthusiasts.
Polo's Legacy in India
The Volkswagen Polo has been an iconic hatchback in the Indian market, known for its robust build and driving dynamics. Despite limited design updates during its tenure, it remained popular among car enthusiasts. Notably, out of the 700,000 Volkswagen cars sold in India to date, the Polo accounts for approximately 400,000 units, representing about 60% of the company's total sales in the country.
Potential Revival Strategies
While there is no official confirmation regarding the Polo's relaunch, Volkswagen India is exploring various possibilities. One such option is introducing the Polo in a crossover SUV style, possibly as a sub-4-meter SUV. This approach could involve platform modifications similar to those seen with the Škoda Kushaq, aiming to establish a new entry-level model that balances volume and profitability.
Global Variants and Market Adaptations
In international markets, Volkswagen offers different iterations of the Polo. For instance, in Brazil, the Polo is available in a 'Robust' off-road variant, while in South Africa, the Virtus sedan is marketed as the Polo Sedan. These adaptations showcase Volkswagen's flexibility in tailoring the Polo to meet regional preferences, which could influence the strategy for the Indian market.
Upcoming Launches
In addition to the potential Polo revival, Volkswagen plans to introduce the Golf GTI and Tiguan R Line in India through select dealerships, aiming to enhance the ownership experience for Indian consumers.
As Volkswagen evaluates the feasibility of reintroducing the Polo brand in India, enthusiasts and potential buyers eagerly await official announcements detailing the company's plans for this iconic nameplate.
Understanding AVAS and Its Importance
Electric and hybrid vehicles, like the Innova Hycross Hybrid, often operate silently, especially at lower speeds or in electric-only mode. While this reduces noise pollution, it poses a risk to pedestrians who may not hear these vehicles approaching. AVAS addresses this concern by emitting a sound to alert pedestrians of the vehicle's presence, thereby reducing potential accidents.
Availability in Innova Hycross Variants
The AVAS feature is now integrated into the strong hybrid variants of the Innova Hycross, specifically the VX, VX(O), ZX, and ZX(O) trims. This addition aligns the Innova Hycross with other models in the market, such as the Maruti Grand Vitara, which also offers AVAS to enhance pedestrian safety.
Comprehensive Safety Features
Beyond AVAS, the Toyota Innova Hycross Hybrid is equipped with a suite of safety features, including:
Design and Features:
This unique Mustang concept features several modifications to enhance its off-road capabilities:
Cruise Control Addition:
The 2025 KTM 390 Duke will be equipped with a cruise control system, a feature previously seen on the 390 Adventure model. This system allows riders to maintain a constant speed without continuous throttle input, reducing fatigue on long journeys and potentially improving fuel efficiency.
New Gunmetal Grey Color Scheme:
The updated model introduces a Gunmetal Grey color option, enhancing its visual appeal. This scheme features a matte grey finish on the fuel tank, front fender, and underseat paneling, complemented by glossy black accents on the headlamp cowl and tank extensions. KTM's signature orange highlights are present on the frame and '390' lettering, creating a striking tri-color aesthetic
Powertrain and Features:
Mechanically, the 2025 390 Duke retains its 399cc, single-cylinder, liquid-cooled engine, delivering 45.3 bhp and 39 Nm of torque, paired with a six-speed gearbox. Existing features such as multiple ride modes (Street, Rain, Track), motorcycle traction control (MTC), cornering ABS, quickshifter+, and Supermoto ABS continue to be offered. The bike also boasts a 5-inch TFT display with intuitive menu navigation.
Pricing and Availability:
While an official launch date is yet to be announced, the 2025 KTM 390 Duke has started arriving at dealerships, indicating an imminent release. A slight price increase over the current model's ₹2.95 lakh (ex-showroom) is anticipated, reflecting the added features
These updates underscore KTM's commitment to enhancing rider experience by integrating advanced features and fresh aesthetics into the 390 Duke series.
Facelifted Kia Carens:
The upcoming facelift aims to give the Carens a more SUV-like appearance. Spy shots suggest a higher bonnet line and redesigned headlamps, possibly inspired by the Kia Syros. At the rear, vertically stacked tail-lights connected by an LED light bar are anticipated. New dual-tone alloy wheels have been spotted, likely retaining the 16-inch size of the current model.
Inside, the Carens facelift is expected to share design elements with the Kia Seltos, including updates to the dashboard and controls. Enhanced features such as Level 2 Advanced Driver Assistance Systems (ADAS) and a 360-degree camera are likely to be available in top-tier variants.
Kia Carens EV:
The Carens EV is projected to mirror the facelifted model's design, incorporating EV-specific modifications like a closed-off grille and aerodynamically optimized wheels. It is expected to share its powertrain with the upcoming Hyundai Creta EV. The interior will likely resemble that of the facelifted Carens, with unique trims to distinguish the electric variant.
Pricing details for both models remain under wraps. However, considering the additional features and technological advancements, a slight price increase over the current Carens lineup is anticipated.
These strategic updates reflect Kia's commitment to offering versatile and modern options in the MPV segment, catering to both traditional and electric vehicle markets.
Design and Architecture:
The new CLA is built on the Mercedes-Benz Modular Architecture (MMA), a platform designed to support both electric and internal combustion engine configurations. The production model is expected to closely resemble the concept version showcased at the Munich Motor Show in September 2023. Spy shots suggest features like wraparound LED headlamps with a three-pointed star LED daytime running light signature, a full-width light bar above the grille, and a redesigned Mercedes-Benz grille.
Interior and Technology:
Inside, the CLA is anticipated to debut the new MB.OS operating system, featuring a "Superscreen" setup with three interconnected displays. This system includes an AI-enabled virtual assistant and supports over-the-air updates. The vehicle will also offer Level-2 semi-autonomous driving capabilities, utilizing LiDAR sensors for enhanced safety and convenience.
Powertrain Options:
At launch, the CLA will be available as a fully electric vehicle, with petrol variants expected to follow later. The electric version is rumored to feature an 85kWh battery, supporting an 800V electrical architecture, potentially offering a range of up to 789 miles with rapid charging capabilities
Market Positioning:
The CLA aims to compete with models like the BMW 2 Series Gran Coupe and Audi A3 sedan, offering a blend of luxury, performance, and advanced technology. Its introduction reflects Mercedes-Benz's commitment to expanding its electric and hybrid offerings in the compact luxury segment.
The global debut of the new Mercedes-Benz CLA on March 13 is highly anticipated, as it represents the brand's latest innovations in design, technology, and sustainable mobility.
Performance and Suspension Enhancements:
The Harrier EV is equipped with a multi-link rear suspension system, an upgrade from the torsion beam setup found in its internal combustion engine (ICE) counterpart. This enhancement promises improved ride comfort, better handling, and enhanced stability, especially during off-road maneuvers.
Design and Aesthetics:
Visually, [the Tata](Tata Motors Unveils Production-Ready Harrier EV at Pune Facility "the Tata") Harrier EV maintains the robust stance of the ICE model but introduces EV-specific design elements. Notably, it features a closed-off front grille adorned with horizontal accents and distinctive vertical slats on the lower bumper, reminiscent of the Tata Curvv EV. The side profile showcases aerodynamic alloy wheels, potentially 19 inches in size for higher variants, and a 3D 'EV' badge replaces the traditional 'Harrier' emblem on the front doors.
All-Wheel Drive and Range:
Built on Tata's Acti.ev platform, the Harrier EV boasts all-wheel drive (AWD) capabilities and is expected to offer a certified range exceeding 500 kilometers on a single charge. The platform supports various drivetrain configurations, including AWD, rear-wheel drive (RWD), and front-wheel drive (FWD), catering to diverse driving preferences.
Interior Features:
Inside, the Harrier EV is anticipated to come equipped with a 12.3-inch touchscreen infotainment system, a 10.25-inch digital driver's display, dual-zone climate control, and connected car technology. Additional amenities may include ventilated and powered front seats, wireless Android Auto and Apple CarPlay, wireless charging, a panoramic sunroof, and a premium JBL sound system with 10 speakers. An innovative 'Summon Mode' feature on the key fob allows users to move the vehicle forward and backward remotely.
Market Positioning:
With an expected starting price of around ₹25 lakh, the Tata Harrier EV is set to compete with models like the Mahindra XEV 9e and BYD Atto 3 in the burgeoning electric SUV market.
Tata Motors' unveiling of the Harrier EV underscores its commitment to sustainable mobility, offering consumers an electric SUV that combines performance, advanced features, and distinctive design.
Model-wise Sales Performance: